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ScreenMDM Club: Pedro Pina’s Message to TV: YouTube is Not the Villain


Pedro Pina’s Message to TV: YouTube is Not the Villain TV isn’t dying, YouTube EMEA VP Pedro Pina said at the Edinburgh TV Festival—it’s on the cusp of a new golden age. In introducing the James MacTaggart Memorial Lecture at the Edinburgh TV Festival this year—akin to a State of the Union address for the U.K.’s media sector—Fatima Salaria, the festival’s chair, acknowledged that giving that vaunted position to Pedro Pina, YouTube’s EMEA VP, may have ruffled some feathers. “Some people said...

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